ItsTobias
CDCloudflare Developers
•Created by SpecOpsJosh on 11/8/2024 in #zaraz
Agnostic Purchase Event
You have to build the mapping yourself though if it's a non standard event. This takes 30 seconds and is a one time thing though so it's not really a major drawback is it?
21 replies
CDCloudflare Developers
•Created by SpecOpsJosh on 11/8/2024 in #zaraz
Agnostic Purchase Event
So you can construct a set of event properties on your server that will work for all the events you want to trigger on the various third parties.
21 replies
CDCloudflare Developers
•Created by SpecOpsJosh on 11/8/2024 in #zaraz
Agnostic Purchase Event
You can map event properties from your Zaraz event to the values required for each third party provider within the Zaraz tool
21 replies
CDCloudflare Developers
•Created by SpecOpsJosh on 11/8/2024 in #zaraz
Agnostic Purchase Event
Zaraz does the mapping itself for e-commerce events. But can't do other event types.
From my point of view the main benefit for the API interaction is for sending details to those services from events generated serverside.
For example a purchase is made we send the event directly to Zaraz rather than having the users browser relay it for us.
21 replies
CDCloudflare Developers
•Created by BadgeMan on 10/23/2024 in #zaraz
This is what I see at the Diagnostics
30 replies
CDCloudflare Developers
•Created by BadgeMan on 10/23/2024 in #zaraz
This is what I see at the Diagnostics
I am interested in this because we have never got the "Consent mode is active" banner to appear in Google Ads with Zaraz like it does in our Google Analytics account.
Do you have the IAB TCF compliant modal enabled?
Also, did you previously have any third party CMP services enabled prior to using Zaraz?
30 replies
CDCloudflare Developers
•Created by ItsTobias on 10/18/2024 in #zaraz
For awareness, we have just been
No problem
4 replies
CDCloudflare Developers
•Created by ItsTobias on 10/18/2024 in #zaraz
For awareness, we have just been
Thanks @yo'av that was fast. Much appreciated.
4 replies
CDCloudflare Developers
•Created by ItsTobias on 10/15/2024 in #zaraz
The only benefit you could see from this
I would say though you should look at the real user data in the Crux and ideally through Cloudflare Observatory rather than relying on the lighthouse tests
29 replies
CDCloudflare Developers
•Created by ItsTobias on 10/15/2024 in #zaraz
The only benefit you could see from this
Core web vitals can be an indicator of this to some extent
29 replies
CDCloudflare Developers
•Created by ItsTobias on 10/15/2024 in #zaraz
The only benefit you could see from this
It's debatable how much core web vitals affects SEO.
Realistically though one of the major benefits is simply browser performance for the end user. People on lower performance devices like older phones can end up with really laggy experiences with sites with poor js performance.
29 replies
CDCloudflare Developers
•Created by ItsTobias on 10/15/2024 in #zaraz
The only benefit you could see from this
If you are worried about core web vitals then performance is an issue?
29 replies
CDCloudflare Developers
•Created by ItsTobias on 10/15/2024 in #zaraz
The only benefit you could see from this
But I would really be looking at how you migrate what's in your GTM into Zaraz to best improve your site.
29 replies
CDCloudflare Developers
•Created by ItsTobias on 10/15/2024 in #zaraz
The only benefit you could see from this
You will likely be waiting a fair chunk of time tbh. Equivalently I'm not really sure you need nextjs and partytown to be integrated to do what you are trying to do. You aren't trying to move nextjs to web workers. All you want to do is move GTM. I don't see why you couldn't just load partytown outside of next and include gtm. But then again I am not a nextjs user so I may be missing something there.
29 replies