Product Pictures - Topic of the day 4/21/25
What makes a good clothing product picture - accuracy of the item? Detail pictures? Seeing the clothes on a human? How much does good styling factor? What about art direction (setting, props, etc)? How long before someone dunks on SSENSE?
13 Replies
Ssense photos bad
circles of product picture hell:
- list photo shot in such a way that you have no idea which item is actually being sold (BR special)
- only fit photos, aka you will never know what the inside of the garment looks like
- no close up details, esp. when the item is clearly textured
- fit photos are exclusively styled with matching top/bottom - ssense soul-staring modeling
- no close up details, esp. when the item is clearly textured
- fit photos are exclusively styled with matching top/bottom - ssense soul-staring modeling
if I dont see the dirtiest fingernails I've ever glimpsed spreading the tags to prove authenticity, I'm out
i love ssense photos
i find them comforting to look at
also useful for seeing the scale of an item
love good styling from a store, makes me feel like they care a bit more. It’s one of my primary sources of inspo. Neighbor, rennes, equipment are my favorites
I like when they have models with a variety of body types and list the height/weight of the different models. Helps tell how something might fit on better.
Net a porter probably the best listings for clothing since most of them include a video of them in motion on the model
Outlier doors this really well. Different models and in motion
yeah net a porter / mr porter does really great listings. I feel like whoever is doing the color correction on the photos also manages to make them pop really well
Every since I discovered eBay listings with rulers showing the actual dimensions of the garment, I've been dissatisfied with pretty much everything else.
Although the color accuracy on eBay listings is often terrible
ssense jewelry photos are goated cuz itll be like "earrings pictured on model" with a shot like this
I think my top desires are:
* Dimensions of the garment (doesn't have to be in the product photos, though)
* Close-ups showing the fabric texture and pattern
* Pictures showing interesting details, interior of the garment, etc.
Something I appreciate, that does seem to have become much more common, is info on the height/weight of the model, and what size they are wearing.
But when it says something like "Model is 6'3", 130 lb and is wearing a size XL", that's not very useful to me.
Good styling helps sell the product but it shouldn't be either or like with a lot of shops
A lot of styling photos are poor product photos
And vice versa