Increased time to market does not necessarily mean less successful projects!
“Increased time to market does not necessarily mean less successful projects.” - that is an excellent summary of the current state of IoT domain.
I value IoT Analytics’ reports for their objective, hype-free approach.
Their latest report elaborates why time-to-market for IoT products has increased 80% in 4 years. While this statistic alone could “justify” stating that the Internet of Things is slowly dying; fortunately, that is not the case.
Analytics identified four factors:
✅ Product complexity
✅ Regulatory hurdles
✅ Higher security scrutiny
✅ More advanced use cases
In my daily work, I observe the fourth factor most frequently. As the maturity of IoT solutions increases, companies are exploring more sophisticated strategies to leverage the IoT potential in their business operations.
What is your perspective? Which factor impacts the IoT time-to-market most?
Link to the report: https://iot-analytics.com/challenges-iot-product-launches-why-time-to-market-has-increased-80-percent-in-4-years/
IoT Analytics
Challenges with IoT product launches: Why time-to-market has increa...
In short In 2023, OEM time to market for connected products—from project kick-off to the first paying customer—averaged 41 months, an 80% climb since 2020, according to the 206-page IoT
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